Magic by Shopify
Shopify Magic is an integrated AI suite designed to help merchants start, run, and grow their businesses efficiently.
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Shopify Magic is an integrated AI suite designed to help merchants start, run, and grow their businesses efficiently. Key features include AI-powered image editing to instantly transform product photos by removing or changing backgrounds, automated generation of high-converting email campaigns with optimized content and send times, and Sidekick, a 24/7 AI assistant that connects data points to provide commerce insights. Target users range from solo entrepreneurs to large enterprises using Shopify. The tool is accessible across the Shopify platform, starting with a free trial and various subscription tiers.
Key features
- AI-powered image editing and background generation
- Automated email campaign creation
- Sidekick AI assistant for business insights
- Instant chat response generation for customer service
Pricing
Use cases
- Generating professional product photography
- Drafting high-converting marketing emails
- Responding to customer inquiries via chat
Who it is for
Shopify merchantsentrepreneurs
Integrations
Shopify InboxShopify EmailShopify Flow
Tags
SEO
How we verified this
Company, pricing, and feature details come from the primary sources below and our latest verification pass. When sources disagree, the official source and the most recent check win.
Last verified 08/02/2026Verified sources: 1
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