Subsets

Subsets

Subsets is an AI-driven lifecycle growth platform designed for consumer subscription teams to automate experimentation and improve retention.

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Overview

Subsets is an AI-driven lifecycle growth platform designed for consumer subscription teams to automate experimentation and improve retention. It enables commercial teams to run A/B tests, forecast revenue, and set up automations without coding by training machine learning models on proprietary 1st party data. Key capabilities include predictive audience modeling to identify retention and upsell opportunities, explainable AI to understand behavioral drivers, and seamless integration with existing tools for cross-channel experimentation. Trusted by companies like The Atlantic and NBCUniversal, specific pricing requires direct inquiry.

Key features

  • Predictive audience modeling using 1st party data
  • Explainable AI for behavioral driver analysis
  • No-code lifecycle experimentation and automation
  • Cross-channel A/B testing and campaign tracking

Pricing

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Use cases

  • Identifying retention and upsell opportunities
  • Running automated A/B tests for engagement
  • Forecasting revenue and lifetime value

Who it is for

Commercial subscription teams

Integrations

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Tags

API

How we verified this

Company, pricing, and feature details come from the primary sources below and our latest verification pass. When sources disagree, the official source and the most recent check win.

Last verified 09/10/2026Verified sources: 1

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