Magic by Shopify vs Pier

A side-by-side comparison of features, pricing, and characteristics.

Magic by Shopify

Shopify Magic is an integrated AI suite designed to help merchants start, run, and grow their businesses efficiently.

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Pier

Pier is an API-first platform that enables companies to launch and automate compliant credit products in weeks rather than months.

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AttributeMagic by ShopifyPier
Pricing typeFreeFrom $7,000/mo
Korean supportOfficialNo
Platformsweb, ios, androidWeb
Open sourceNoNo
API available-Available
SDK--
LLM-basedYes-
MultimodalYes-
AI modelAnthropic Claude Sonnet, Google Gemini, OpenAI GPT, Shopify Proprietary LLMs-
GitHub Stars--
VendorShopify (Magic AI Features)Pier Finance, Inc.
CategoryBusiness & FinanceBusiness & Finance
DetailsView View

Magic by Shopify key features

  • AI-powered image editing and background generation
  • Automated email campaign creation
  • Sidekick AI assistant for business insights
  • Instant chat response generation for customer service

Pier key features

  • API-driven origination and loan management
  • Built-in compliance guardrails and licensing support
  • Flexible SDKs and white-label building blocks