Magic by Shopify vs ROE

A side-by-side comparison of features, pricing, and characteristics.

Magic by Shopify

Shopify Magic is an integrated AI suite designed to help merchants start, run, and grow their businesses efficiently.

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ROE

ROE is an AI platform that automates financial investigations and compliance, reducing 3-hour tasks to 15 minutes.

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AttributeMagic by ShopifyROE
Pricing typeFreeContact for pricing
Korean supportOfficialNo
Platformsweb, ios, androidWeb
Open sourceNoNo
API available--
SDK--
LLM-basedYes-
MultimodalYes-
AI modelAnthropic Claude Sonnet, Google Gemini, OpenAI GPT, Shopify Proprietary LLMs-
GitHub Stars--
VendorShopify (Magic AI Features)Roe AI
CategoryBusiness & FinanceBusiness & Finance
DetailsView View

Magic by Shopify key features

  • AI-powered image editing and background generation
  • Automated email campaign creation
  • Sidekick AI assistant for business insights
  • Instant chat response generation for customer service

ROE key features

  • Analyze account and transaction history to surface anomalies
  • Trace transaction chains to identify suspicious patterns
  • Automatically build SARs with finalized evidence packs
  • Review support conversations for abuse signals and analyze disputes