Sift

Sift

Sift is a digital trust and safety platform designed to secure transactions with pinpoint accuracy and dynamic friction.

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Overview

Sift is a digital trust and safety platform designed to secure transactions with pinpoint accuracy and dynamic friction. It utilizes a global data network of approximately 1T annual events to instantly detect threats like account takeover, payment fraud, and first-party abuse. The platform offers AI-powered automation and powerful rulesets to scale fraud operations efficiently, helping companies reduce chargebacks and grow revenue. It serves global brands and fraud prevention teams, though specific pricing requires enterprise inquiry.

Key features

  • Real-time fraud detection and risk decisioning
  • AI-powered automation and rulesets
  • Global data network of 1T annual events

Pros & cons

Collected from user feedback found in web search

Pros

  • Expert support available
  • Effective fraud detection reducing chargebacks by 50%
  • Advanced machine learning and workflow capabilities
  • Real-time risk analysis with intuitive UI

Cons

  • Basic reporting compared to ML capabilities
  • Difficult initial workflow setup
  • Slow customer support response times
  • Steep learning curve for initial setup

Pricing

Contact for pricingStarting price: Contact for pricing

Verified on:

Use cases

  • Account takeover prevention
  • Payment fraud detection
  • Chargeback reduction

Who it is for

FraudTrust & Safety teams

Integrations

ShopifyStripePayPalSalesforceZendeskMagento

Tags

API

How we verified this

Company, pricing, and feature details come from the primary sources below and our latest verification pass. When sources disagree, the official source and the most recent check win.

Last verified 09/10/2026Verified sources: 1

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